Social Strategy
Brand Storytelling
Developer Relations
Content Creation
Featured Works
Featured Works
Video
Featured Works
Amelie
Amelie
Reel for their socials to capture the restaurant's energy and ambience
Nike
Ad for Nike Swim on personal socials
Browserbase
Browserbase
Developer Relations Content (125k+ impressions on X )
Developer Relations Content (125k+ impressions on X )
Spotify
UGC for a Spotify Premium
Free Trial Campaign
Personal Socials
Personal Socials
My goal is always to make scenery look as good on camera as it does in real life. This is a silly video highlighting that
Services
01
Social Strategy
A roadmap for what to post, when, and why — so your brand grows with intention instead of guesswork.
02
Brand Consulting
For founders and small businesses who need a clear creative direction before they start making content.
03
Developer Relations
Technical product demos and developer-facing videos that feel authentic, made by an engineer who knows how to talk to that audience.
04
Content Creation
Scroll-stopping videos and photos that actually convert, made by someone who understands both the algorithm and your audience.
Social Strategy
A roadmap for what to post, when, and why — so your brand grows with intention instead of guesswork.
Brand Consulting
For founders and small businesses who need a clear creative direction before they start making content.
Developer Relations
Technical product demos and developer-facing videos that feel authentic, made by an engineer who knows how to talk to that audience.
Content Creation
Scroll-stopping videos and photos that actually convert, made by someone who understands both the algorithm and your audience.
Social Strategy
A roadmap for what to post, when, and why — so your brand grows with intention instead of guesswork.
Brand Consulting
For founders and small businesses who need a clear creative direction before they start making content.
Developer Relations
Technical product demos and developer-facing videos that feel authentic, made by an engineer who knows how to talk to that audience.
Content Creation
Scroll-stopping videos and photos that actually convert, made by someone who understands both the algorithm and your audience.
For pricing/inquiries reach out at
mackenzie.c.macdonald@gmail.com
About
I'm Kenzie, a software engineer turned content creator based in San Francisco.
I studied Computer Science and Mathematics at Vanderbilt before spending years
in tech as an engineer at Twilio, Arc (YC), and co-founding Helivan.
Along the way I built an audience of 225K+ and started working with brands
like Spotify, Strava, and Lululemon. Eventually I realized the thing I loved most
was the creative work- the whole process of making something: the filming,
the editing, the satisfaction of watching raw footage become something that actually says something.
Now I help businesses of all kinds, from tech startups to local restaurants,
build content that's actually strategic. I bring the analytical rigor of an engineer
and the instincts of someone who's grown a real audience from scratch.
When I'm not doing that, you can find me on stage performing in musical theater around SF.
contact - mackenzie.c.macdonald@gmail.com
I'm Kenzie, a software engineer turned content creator based in San Francisco.
I studied Computer Science and Mathematics at Vanderbilt before spending years
in tech as an engineer at Twilio, Arc (YC), and co-founding Helivan.
Along the way I built an audience of 225K+ and started working with brands
like Spotify, Strava, and Lululemon. Eventually I realized the thing I loved most
was the creative work- the whole process of making something: the filming,
the editing, the satisfaction of watching raw footage become something that actually says something.
Now I help businesses of all kinds, from tech startups to local restaurants,
build content that's actually strategic. I bring the analytical rigor of an engineer
and the instincts of someone who's grown a real audience from scratch.
When I'm not doing that, you can find me on stage performing in musical theater around SF.
contact - mackenzie.c.macdonald@gmail.com
I'm Kenzie, a software engineer turned content creator based in San Francisco.
I studied Computer Science and Mathematics at Vanderbilt before spending years
in tech as an engineer at Twilio, Arc (YC), and co-founding Helivan.
Along the way I built an audience of 225K+ and started working with brands
like Spotify, Strava, and Lululemon. Eventually I realized the thing I loved most
was the creative work- the whole process of making something: the filming,
the editing, the satisfaction of watching raw footage become something that actually says something.
Now I help businesses of all kinds, from tech startups to local restaurants,
build content that's actually strategic. I bring the analytical rigor of an engineer
and the instincts of someone who's grown a real audience from scratch.
When I'm not doing that, you can find me on stage performing in musical theater around SF.
contact - mackenzie.c.macdonald@gmail.com